Apple Introduces New AirTag with Longer Range and Louder Speaker

As spotted by MacRumors, Apple has today introduced the next generation of its AirTag, bringing increased finding range and a louder speaker to the device.

The new AirTag is powered by Apple’s second-generation Ultra Wideband chip, the same chip that is in the iPhone 17 lineup, iPhone Air, Apple Watch Series 11, and Apple Watch Ultra 3. Apple says that Precision Finding guides users to lost items from up to 50% further away than in the previous generation, and that an upgraded Bluetooth chip expands the range at which items can be located. Also new, for the first time, users will be able to use Precision Finding on Apple Watch Series 9 and later or Apple Watch Ultra 2 and later.

Regarding the speaker, Apple says that the new AirTag is 50% louder than the previous generation, allowing users to hear the AirTag from up to two times further away. The device also has a distinctive new chime.

Pricing for the new AirTag is US$29 for a single device and US$99 for a four-pack. The new AirTag is available today on Apple’s website and will be available in Apple stores later this week. It will also be available through third-party retailers. The new AirTag retains the same form factor as the original and is compatible with all existing accessories.

Will you be purchasing the new AirTag? Let us know in the comments!